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Partners · 16 min read · Reviewed 2026-09-20

Supplement partners, how we rate them

80 coach-eligible supplement brands with a public apply, ambassador, dispensary, or white-label path. This page rates those brands as affiliate or operator partners. It is not an encyclopedia of individual supplements.15 featured cards below are the primary Tier A names. The dense table lists all 80, including MLM and other Tier D rows that stay as caution flags. Aaron is the guide. Brands supply products. Labs and clinicians stay in their lanes.

Read this first

  • Coach, not doctor. Aaron Cuha is a coach. No clinical credential is claimed for him, or for this page. Nothing here diagnoses, treats, or prescribes. Educational use only. This database summarizes published research and is not medical advice. Where a dose appears it is a record of what a trial or clinic ran, or what people describe doing, with its source attached. Nothing here is a recommendation for personal use.
  • Supplements are not drugs. A dietary supplement is not an FDA-approved medicine. NAD precursors (NMN, NR, NAD+) stay in that class, and the claim rules can move. Structure-function language only. Compounded peptides and GLP-1s belong on the clinician-backed list, not here.
  • Affiliate disclosure. Knowledge stays free. Every page, every guide and every tool is free to read and stays free. Apply links on this page go to the partner's own program. Where an agreement is later in place, the card will print what is earned. Until then, treat every apply link as unpaid. No partner paid for placement. No partner wrote a card.

How we rate

We rate partners for coach-eligible earn paths in the USA: affiliate, ambassador, influencer, practitioner dispensary (when a health-coach credential can pass), or white-label manufacturing that does not require an MD or DO license for the coach's business role. If a partner wants the coach to diagnose disease, promise cures, or sound like a drug ad, they fail before commission rates matter. Grades are partner-ops scores, not medical endorsements, and they are not a ranking of one brand against another.

DimensionWeightWhat is counted
Third-party testing and quality signalsHighest for trustNSF Certified for Sport, USP Verified, Informed-Sport or Informed-Choice, ConsumerLab, USDA Organic, Non-GMO Project, published COAs, and cGMP with a named facility are strong. Third-party tested with no named lab is discounted. No testing language is weak.
Claim honesty and complianceHard downs applyStructure-function language and ordinary FTC disclosure norms are strong. Aggressive anti-aging, detox-cure, or hormone-replacement claims on supplements are a hard down. NAD precursor brands always carry a regulatory caution: they are supplements, not FDA-approved drugs, and the rules move.
Affiliate and earn clarity for coachesHighest for outreach priorityA public percent, CPA, or dispensary margin is strong. Apply and we will tell you is acceptable if the apply path is real. Income screenshots without terms are discounted heavily.
Product fit for the Archive audienceArchive fitProtein, electrolytes, creatine, adaptogens, sleep, gut, inflammation support, collagen, vitamins and minerals, NAD precursors, and metabolic support are a boost. Kids candy vitamins, beauty-only fluff, or hype fat-burners rank lower unless they serve a named client segment.
Trust, reviews, and brand integrityHard downs applyLong operating history, clinician respect, and a clean regulatory record are a boost. FDA warning letters, FTC orders, fake-review patterns, and heavy MLM are caution or exclusion from outreach.
US reachRequired for a national listNational ecommerce fulfillment is strong. US-only affiliate residency rules are noted when present. Single-region cottage brands rank lower unless they clearly serve a remote coaching audience.

Tier A

Strong quality signals, a clear coach earn path, Archive fit, and an honest claims posture. Priority outreach.

Tier B

Solid partner with a minor gap: a credential gate, thinner commission clarity, or an NAD caution. Worth applying.

Tier C

Usable but secondary: weaker fit, thinner verification, creator-only economics, or platform-dependent access.

Tier D

Low priority or awareness only: hard practitioner locks, MLM, sketchy claims, or unresolved regulatory risk. Not for promotion.

verified

Public partner or affiliate page found. Coach path and earn shape are intelligible without a sales deck.

likely

Program exists. Rates, credential rules, or network enrollment are thin. Confirm before promoting.

caution

An earn path may exist, but MLM structure, claim risk, NMN regulatory ambiguity, or weak verification makes Archive promotion inappropriate until cleared.

Hard exclusions from outreach: MLM-primary brands, disease-claim heavy funnels, fabricated contacts, Rx compounding pharmacies (those sit on the clinician list), and research-use chemicals sold as consumer supplements.4 MLM names stay on this page so the omission is not a gap. They are not featured, and they are not P1 outreach.

How a health coach should use this

Educate and refer only. You can walk a client through what a brand publishes, whether a COA or NSF/USP mark is named, and what the public earn path looks like. You cannot diagnose, treat, or promise a clinical outcome.

Many of the cleanest practitioner lines (Pure Encapsulations, Designs for Health, Ortho Molecular, Metagenics, Standard Process) are credential gated. Try a direct practitioner account if your education credentials qualify. If they do not, Fullscript (or a CoachRx-Fullscript path) is the usual door. Open affiliates with NSF or USP signals stay available without that gate: Momentous, Designs for Sport, Thorne Ambassador, Seeking Health, Ritual, and others on the Tier A cards.

A white-label or contract-manufacturing row is an operator play: you brand the SKU and keep the margin. Demand a COA per SKU before the Archive would ever treat that as an endorsement. Classic affiliate is a tracked link. Pick the lane that matches the work you already do.

Never send a client to a research-use-only peptide storefront as if it were a supplement. Those sellers are named and graded on the price pages. They are not on this page. Peptide and GLP-1 clinics sit on clinician-backed partners.

All 80 supplement partners

The full list, every tier. Featured names repeat here so the table is complete. MLM and other Tier D rows print in amber in the flag column. They are not for promotion.

PartnerTierCategoryEarnFlag
MomentousASports / recovery; longevity-adjacentAffiliate / Ambassador (direct)Tier A · verified
Designs for SportASports / recovery; premium performanceAffiliate (Refersion); separate Professional accountTier A · verified
ThorneAPremium practitioner; longevity / metabolic / sportsAmbassador + Professional Affiliate / virtual dispensaryTier A · verified
Seeking HealthAPractitioner-adjacent; methylation / gut / immuneAffiliate (Refersion)Tier A · verified
Quicksilver ScientificAPremium practitioner / bioavailability / longevity-adjacentAffiliate OR Practitioner wholesaleTier A · verified
AG1 (Athletic Greens)ADTC lifestyle; greens / foundational nutritionAffiliate / Creator ambassadorTier A · verified
FullscriptAMulti-brand practitioner dispensary platformVirtual dispensary margin (up to ~35%) OR separate affiliate referralTier A · verified
Ancient NutritionAOrganic-forward / collagen / adaptogensAffiliate / Creator (tiered)Tier A · verified
PaleovalleyAOrganic-forward / whole-food / organ meats / proteinAffiliateTier A · verified
OnnitASports / nootropics / recoveryAffiliate (Impact)Tier A · verified
Elysium HealthALongevity niche (NR / Basis)Affiliate (CJ)Tier A · verified
BodyHealth (PerfectAmino)ASports / recovery / amino acidsAffiliate (also Awin)Tier A · verified
RitualADTC lifestyle; vitamins / prenatal / womenAffiliate (Impact)Tier A · verified
Seed HealthAGut / synbiotic / microbiomeAffiliate / Partner (education-gated)Tier A · verified
Timeline (Mitopure)ALongevity niche (Urolithin A / mitochondrial)Affiliate (Awin)Tier A · verified
ProHealth LongevityBLongevity niche (NMN, NR, NAD)Affiliate; Healthcare Partner (wholesale)Tier B · verified
Renue By ScienceBLongevity niche (NAD+ precursors)Affiliate (Refersion)Tier B · verified
Four SigmaticBOrganic-forward / adaptogens / functional mushroomsAffiliate; wholesale alsoTier B · verified
Transparent LabsBSports / recovery (protein, creatine)Affiliate (Impact / networks)Tier B · likely
Legion AthleticsBSports / evidence-based supplementsAffiliate / AmbassadorTier B · verified
BulkSupplementsBSports / raw ingredients / vitaminsAffiliate (Awin)Tier B · verified
Life ExtensionBLongevity niche / research-backed vitaminsAffiliateTier B · verified
LMNT (Elemental Labs)BSports / electrolytes / metabolic hydrationWholesale / Creator partnership / Referral (non-standard)Tier B · verified
NeededBDTC / prenatal / women's metabolicAffiliate commission OR wholesale marginTier B · verified
BiOptimizersBGut / magnesium / enzymes / sleepAffiliate (Refersion)Tier B · verified
Qualia (Qualia Life)BLongevity / nootropics / cellular energyAffiliate / Channel PartnerTier B · verified
PendulumBGut / Akkermansia / metabolic microbiomeAffiliateTier B · verified
PrevinexBDTC lifestyle / joint / heart / foundationalAmbassador / AffiliateTier B · verified
OrganifiBOrganic-forward / greens / adaptogensCreator / Affiliate partnershipTier B · verified
Host DefenseBOrganic-forward / functional mushroomsAmbassador + Practitioner AdvisorTier B · verified
Gaia HerbsBOrganic-forward / herbal / adaptogensAffiliateTier B · verified
Garden of LifeBOrganic-forward / vitamins / Sport / protein / collagenAffiliate (networks)Tier B · likely
Nordic NaturalsBPremium / omega-3 / fish oilAffiliate (networks); Practitioner wholesaleTier B · likely
Designs for HealthBPremium practitionerPractitioner Virtual Dispensary (up to ~50% on patient orders)Tier B · verified
Pure EncapsulationsBPremium practitionerPractitioner Patient Direct (profit account up to ~50%)Tier B · verified
HUM NutritionCDTC lifestyle / beauty-from-within / vitaminsAmbassador / AffiliateTier C · verified
CymbiotikaCDTC lifestyle / liposomal / clean wellnessCreator / UGC partnershipTier C · likely
HiyaCDTC / kids vitamins (family adjacent)Affiliate / Influencer (CPA-leaning)Tier C · verified
Traditional MedicinalsCOrganic-forward / herbal teasAffiliate (FlexOffers)Tier C · verified
Vital ProteinsCSports / recovery / collagenAffiliate (networks)Tier C · likely
Liquid I.V.CSports / electrolytes / hydrationAffiliate (Impact)Tier C · likely
Bloom NutritionCDTC lifestyle / greens / women's fitnessAffiliate (Awin)Tier C · verified
Ortho Molecular ProductsCPremium practitionerPractitioner partner / patient-direct rebatesTier C · verified
MetagenicsCPremium practitionerPractitioner wholesale / dispensaryTier C · likely
Integrative TherapeuticsCPremium practitionerPractitioner / platform dispensaryTier C · likely
Vital NutrientsCPremium practitionerPractitioner / Fullscript dispensaryTier C · likely
Klaire Labs (SFI Health)CPremium practitioner / gut probioticsPractitioner / platformTier C · likely
Douglas LaboratoriesCPremium practitionerPractitioner wholesaleTier C · likely
Xymogen
Not for promotion
DPremium practitionerPractitioner exclusiveTier D. Not for promotion
Standard Process
Not for promotion
DPremium practitioner / whole-food nutrientsPractitioner-only dispensaryTier D. Not for promotion
SuplifulBWhite-label / private label platformWhite-label / private-label dropshipTier B · verified
Private Label FitnessBWhite-label / private labelPrivate-label dropship + commission tracksTier B · verified
Affiliate SupplementsCWhite-label / private labelWhite-label on-demand productionTier C · verified
GymSuppsCWhite-label / sportsPrivate-label / dropshipTier C · verified
NutraScience LabsBWhite-label / contract MFGContract manufacturing / private labelTier B · verified
VitaquestCWhite-label / contract MFGContract manufacturing / private labelTier C · verified
LevelsBDTC lifestyle / metabolic health (CGM - not vitamin)Affiliate / gym partner referralTier B · verified
Just ThriveBGut / spore-based probioticsAffiliateTier B · likely
Equip FoodsBOrganic-forward / protein / grass-fedAffiliateTier B · likely
KagedBSports / recoveryAffiliate / AmbassadorTier B · likely
Ghost LifestyleCSports / lifestyleAffiliate / CreatorTier C · likely
Thorne AmbassadorAPremium / DTC-accessible ThorneAmbassadorTier A · verified
Pure Encapsulations via FullscriptAPremium practitioner via platformPlatform dispensary marginTier A · verified
Designs for Health via FullscriptAPremium practitioner via platformPlatform dispensary marginTier A · verified
Redmond Re-LyteCSports / electrolytes / mineralsWholesale / AffiliateTier C · likely
NuunCSports / electrolytesAffiliate (networks)Tier C · likely
NOW FoodsBVitamins / sports / value qualityAffiliate / wholesaleTier B · likely
Jarrow FormulasCVitamins / probiotics / metabolicAffiliate (networks)Tier C · likely
New ChapterCOrganic-forward / whole-food vitaminsAffiliate (when live on networks) / retailTier C · caution
mindbodygreenCDTC lifestyle / vitamins / omegaAmbassador / AffiliateTier C · likely
NedCDTC / calm / CBD-adjacent wellnessAffiliate (FlexOffers)Tier C · likely
WonderfeelCLongevity niche (NMN)Creator / Affiliate (confirm)Tier C · caution
DoNotAge
Not for promotion
DLongevity nicheAffiliate (international brand)Claims caution. Not for promotion
Isagenix
MLM. Not for promotion
DMLM / meal replacement / supplementsMLM distributorMLM. Not for promotion
Herbalife
MLM. Not for promotion
DMLMMLM distributorMLM. Not for promotion
Juice Plus+
MLM. Not for promotion
DMLM / fruit-veg powdersMLM distributorMLM. Not for promotion
Plexus Worldwide
MLM. Not for promotion
DMLM / gut / weightMLM distributor compensation planMLM. Not for promotion
AG1 via ImpactADTC lifestyleAffiliate (Impact)Tier A · verified
InfiniWellCPractitioner-adjacent / peptides-adjacent supplementsPractitioner / partner (confirm)Tier C · caution
Rupa Health (Fullscript labs)CLabs platform (ecosystem)Labs marketplace for practitionersTier C · likely

MLM and Tier D, not for promotion

7 names stay on the list so the omission is not a gap.4 are MLM-primary: Isagenix, Herbalife, Juice Plus+, and Plexus Worldwide. The rest are hard practitioner locks or unresolved claim risk. They are not featured, and they are not P1 outreach.

Xymogen

Tier D. Not for promotionPremium practitioner

PARTIAL - Practitioner-exclusive; often MD/ND preference

Earn model
Practitioner exclusive
Reach
National USA
Quality signals
cGMP; professional exclusivity
Public terms
Practitioner margins
Review notes
Harder coach path - stricter exclusivity.
  • Practitioner gate. Try Fullscript (or CoachRx-Fullscript) if a direct account does not accept coach credentials.
  • Seed confidence is likely. Confirm the live apply path and rate before promoting.

Standard Process

Tier D. Not for promotionPremium practitioner / whole-food nutrients

PARTIAL - Restricted practitioner; license preferred; Fullscript Rx-only framing

Earn model
Practitioner-only dispensary
Reach
National USA
Quality signals
Organic farming; whole-food supplements; cGMP
Public terms
Practitioner dispensing margins
Review notes
High quality but coach-hard. Significant credential barriers.
  • Practitioner gate. Try Fullscript (or CoachRx-Fullscript) if a direct account does not accept coach credentials.

DoNotAge

Claims caution. Not for promotionLongevity niche

CAUTION - longevity DTC; verify US ship + affiliate + claim posture

Earn model
Affiliate (international brand)
Reach
International; US ship varies
Quality signals
Third-party testing claims
Public terms
Affiliate % confirm
Review notes
CAUTION: claim aggressiveness + regulatory posture - review before Archive promo.
  • Claim posture or regulatory review is unresolved. Do not promote until the public pages are re-checked.
  • NAD precursors (NMN, NR, NAD+) are dietary supplements, not FDA-approved drugs. Regulations and claim rules can change. Structure-function language only.

Isagenix

MLM. Not for promotionMLM / meal replacement / supplements

CAUTION - MLM / network marketing heavy

Earn model
MLM distributor
Reach
National USA
Quality signals
Some NSF Sport SKUs historically; MLM structure dominates
Public terms
Distributor MLM compensation plan
Review notes
FLAG: MLM-heavy. Archive should generally skip for earn-partner shortlist.
  • MLM or network-marketing earn path. Listed as a caution flag only. Not for Archive promotion. Not an outreach priority.
Site www.isagenix.comMLM. Do not apply. Not for promotion.Rate behind apply

Herbalife

MLM. Not for promotionMLM

CAUTION - MLM

Earn model
MLM distributor
Reach
Global
Quality signals
Mixed regulatory history
Public terms
MLM plan
Review notes
FLAG: MLM. Do not prioritize. Listed for awareness only.
  • MLM or network-marketing earn path. Listed as a caution flag only. Not for Archive promotion. Not an outreach priority.
Site www.herbalife.comMLM. Do not apply. Not for promotion.Rate behind apply

Juice Plus+

MLM. Not for promotionMLM / fruit-veg powders

CAUTION - MLM / multi-level

Earn model
MLM distributor
Reach
National USA
Quality signals
Some research funding; MLM distribution
Public terms
MLM plan
Review notes
FLAG: MLM structure. Skip for Archive partner earn list.
  • MLM or network-marketing earn path. Listed as a caution flag only. Not for Archive promotion. Not an outreach priority.
Site www.juiceplus.comMLM. Do not apply. Not for promotion.Rate behind apply

Plexus Worldwide

MLM. Not for promotionMLM / gut / weight

CAUTION - MLM; past claim scrutiny

Earn model
MLM distributor compensation plan
Reach
National USA
Quality signals
MLM; historical claim scrutiny in industry coverage
Public terms
MLM plan
Review notes
FLAG: MLM + claim risk. Awareness only.
  • MLM or network-marketing earn path. Listed as a caution flag only. Not for Archive promotion. Not an outreach priority.
Site www.plexusworldwide.comMLM. Do not apply. Not for promotion.Rate behind apply

What this page does not do

It does not tell you which brand is best. A head-to-head trial between supplement companies is not what this rubric measures, and a grade is not a verdict. It does not write compound encyclopedia pages: when a supplement is needed, what bloodwork to run, how to read the labs, or what to order. Those profiles stay on the supplements pillar and the compound pages. This list is brand partners only. It does not list research-use peptide vendors or clinician-backed compounding programs. It does not invent an email. Apply URLs are the public ones already on file.

80 brands from the 2026-09-20 coach-eligible supplement shortlist. Reviewed 2026-09-20. We never charge for knowledge. This site is supported by affiliate income, disclosed on the row it comes from, and no vendor has a say in what a page says. The harder test is whether a page tells you what went against it.